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Archive for the ‘Online Marketing’ category

Webpage loading time depends on a lot of different factors. Besides text content, picture size, flash files, but also other necessary loading CSS, Js, and other files. If there are many objects to load, the speed to load the page may affected. Pingdom Tools is a free testing tools for page loading. It will tells [...]

How to generate traffic to website? How to let your customers know your web site? These are the common questions to ask. Of course, you need to put your web site address on your name card, email, company leaflet and brochure. You also need to submit your web site to different search engines. Submit To [...]

Press release is a “newsworthy” announcement and not simply a commercial advertisement. It should gives useful information and not just some promotion statement. If the editors find your article is useful, they are likely to post your press release. However, if they just receive an “advertisement” article, they will just throw it into the bin. [...]

“Error 404: Page Not Found” is a good sales tool actually. Your visitor already visit your web site. Making use of 404 page to direct them to other pages in your website. You can use the following search engine optimization techniques to attract customers. 1. Add some keyword rich content for the 404 page. For [...]

As an online business, it is important to accept payment methods aside from credit cards. Nowadays, customers have become a lot more cautious when it comes to online shopping and prefers using their accounts with PayPal. Unfortunately, many online businesses fail to make sales conversion because of limited payment methods. Accepting different payment methods can [...]

SME Online Marketing Guide



September 18th, 2008

Evinco has published “SME Online Marketing Guide”. Internet is one of the most important media today. Everyday, business or personal, we will get in touch with Internet. It is a very special media different from newspaper, radio or television. There is no boundary and no time limit. Every one can participate in it. To start [...]

1. Do you offer shopping cart software and provide e-commerce hosting services? It is important if you want to integrate shopping cart/e-commerce services into your website. It can save your time and effort to implement those feature into your website. 2. Do you provide web site statistics? Web site statistics is very important. It allows [...]

1. Submit to directories Listing your site in a directory, web users will view your page as a reliable resource that fits their search criteria. 2. Write to webmasters and compliment their web site They may include your kind statements into testimonial section, and link back to your site. 3. Submit articles to article directory [...]

1. Using Your Business Name Your business name should be the first choice for your domain name. This can helps your customer remember your website address and it can bring a professional image to your business also. 2. Less characters If you can find a 3 letter domain name, get it now. But there are [...]

Prioritise Information First you should place important information at the top of the page. You should state your main points clearly at the very beginning. Don’t start your web page with a long paragraph. You have only few seconds to attract your visitor keep reading your page. Long paragraph will anony your visitors and they [...]