Evinco Knowledge Sharing Column Blog

Ten Don’ts in Email Marketing



January 28th, 2010

1. Don’t bomb the recipient’s inbox.

2. Don’t make it too long. A short but clear message is enough.

3. Don’t use large number of exclamatory or punctuation marks

4. Don’t misspell words or use poor grammar.

5. Don’t use JavaScript or background images.

6. Don’t send irrelevant content.

7. Don’t send emails without unsubscribe links.

8. Don’t harvest email addresses in Internet

9. Don’t email customers after they opt-out.

10. Dont’t swap or rent your email list to others.

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2 Responses to “Ten Don’ts in Email Marketing”

  1. Kerry

    Good work buddy, continue the good work.

  2. sem marketing

    SEO is actually quite easy and your help will surely help any Internet Marketeter. Already bookmarked.

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