1. Choose the Right Blog Software
WordPress, Blogger, or MovableType are the three most common choice for the bloggers. The installation process is simple and they provides an easy-to-use interface to manage your blog. You can setup different sub-pages, categories, feeds, user in your blog. Most important, there are different types of plugins provided which can further extends the functionality of your blog. These plugins can make your blog to cope with search engine optimization, work with different social media site, provides search feature, add Adsense code into your blog, etc.

With a right blog software, you can have a well-organized blog which can be crawled by search engine easily.

2. Provide RSS feed button
Provide an RSS feed button on your blog, your reader don’t have to remember to come back and they can get updated content from your blog easily. RSS feed is one of the way to make sure your readers don’t forget about you.

RSS feed is ready in the blog software. The thing you need to do is to encourage your readers to subscribe your RSS feed. You may make the RSS button bigger or you can put a simple sentence at the end of your post to encourage the subscription.

3. Related Articles List
At the end of your post, you should suggest a list of related articles. It can help your reader to find further related information and also keep them stay longer in your blog. Related articles can project an image that you are the expert in the related field.

Related Articles List is also important for the search engine spiders. Search engine spiders can easily crawl your blog via the link provided and you also include some related keywords in your post too.

4. Provide Social Media Buttons
Readers can make use of the social media buttons to share your post in their Facebook, MySpace, Digg, Delicious, etc.
Readers help you to spread your article or post to different famous website and share with others. This can definitely helps you to generate new traffic.

Twitter is a free social media and micro blogging tool that let users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author’s profile page and delivered to the author’s followers. In other words, someone can follow you and receive your tweets. Twitter communications can be viewed and updated on the Web, through desktop application, or via mobile devices. It is a convenient communication channel which can be updated in anytime, anywhere.

There are 3 major usage of twitter for business.

Marketing Channel
You can build a twitter for your company and make use of the tweets to deliver your business message. By using Twitter as a marketing channel, you can post your company news, press releases, promotion events in the twitter. Your message can be delivered to the followers then.

Personal Touch with your Client
Let your employees build a twitter and tweets in person. Compared to the marketing channel above, this can give your follower a feeling of real humans. It is natural for your employees to express personal opinion or feeling. They can express their own feelings on the latest news, your company, etc. Employees can post questions for quick answers and answer questions to establish credibility. These can improve the connection between your company and client.

Inside your Company
Twitter is a good communication tool. It can be used to share the company internal news, project status, etc among staffs. It’s just like a notice board and users can even express their view on it.

How to Get People to Follow You?
1. Follow them. It’s common to follow people who follow you. If you follow others, others may follow you also.
2. Add Twitter to your website, contact page.
3. Add your Twitter feed to your blog.

There are thousand million of web site in the Internet. It is not easy to make your website popular. You also need to spend time and continuous efforts to promote your website. Following are the four basic steps that you must takes.

1. Keywords
Write a list of keywords that you want your website to be found in search engines. You should check against the popularity and competitiveness of those keywords. Some keywords may have high searching rate in search engines but it may returns million of search result. Some keywords may have lower searching rate but it has fewer competitors. You should select those keywords which fit your needs.

Make sure the keywords can be found in the content of your website, but also the page title and the meta tags.

2. Useful and Unique Content
Try to provide useful and unique contents in your website. This is important as people are looking information in the Internet. If the information you provided is unique and you are the only source in the internet, people must visit your website to get the information. This unique contents may be a ebook or a report published by you.

3. Building Link
There are many ways to build the link. You can participate to the community forum, or post comment to other’s blog. You may also make use of the social media to build the link, for example digg.com, facebook or twitter.

4. Update Regularly
Keep posting new information to make your website fresh. This can encourage visitor to re-visit your website.